Sensitive Skin
Globally, approximately 50% of women and 40% of men claim to have sensitive skin. Sensitive skin is characterized by an overreaction to stress, such as temperature changes, detergents, cosmetics (cosmetic intolerance), and more. The adverse reactions are typically divided into objective (visible) symptoms and subjective (sensory) symptoms, such as burning, stinging, itching, and discomfort.

Comfort
Improving skin comfort by reducing overreactions that lead to burning and stinging.

Redness Reduction
Visibly mitigating the symptoms of irritation.

Irritation Reduction
Inhibition of irritation markers that lead to skin irritation.

Sensitive Skin Stories

Gentlemen, get ready for the latest grooming trends
Movember is the perfect time for personal care brands to deliver the grooming essentials men need to look and feel their best. Discover this season’s trending formulas for men’s grooming.
+ More
Seeing the Unseen: The Expansion of Beauty for Body
In the ever-evolving world of personal care, today’s definition of beauty is changing with more attention being given to the parts of the body that have been traditionally overlooked. This new trend, what we call "Seeing the Unseen" is redefining the way we perceive beauty and self-care. There is a higher emphasis on well-being and experiencing joy from routines with more emphasis on a holistic approach to body care.
+ More
Skin-mimicking tech adds pollution protection to your skincare lineup
Scientists from BASF Care Creations are certain they can do more. That’s why they came up with Mimiskin, a natural polymer alternative that mimics the skin’s lipid particles to form a protective film. As we know, imitation is the sincerest form of flattery.
+ More
AI enables natural peptide discovery, to unlock your defense against silent aging
What do skincare scientists and artificial intelligence have in common? In this instance, they worked together to develop a naturally sourced ingredient for skin and scalp irritation.
+ More
Rigorous hand washing: What are we really washing away?
All that scrubbing, not to mention disinfectants and sanitizers, can do a number on your skin. Repeated hand washing is tough on the skin, but there’s a science-backed way to keep clean without dryness or itching.
+ More
Calm the itch for sensitive skin products
Sensitive skin care is a win-win for consumers and brands, so what’s with the lack of new product launches?
+ More
DIY masks: A natural, customizable, and totally Instagrammable beauty trend
This DIY mask trend is the full package: natural, boosted, bespoke and fun to apply! Discover a mask experience made just for you
+ MoreSensitive Skin Trends

Sexy skincare science and the microbiome
Science rules! Find out how a skincare product can boost your microbiome for beautiful, healthy-looking skin.
+ More
Superfoods to the rescue
Power up your skin’s defenses with nutritious superfoods-based skincare.
+ More
Feel-good textures for your skin
Skincare chemistry offers a range of unique, unusual and sometimes delicious-looking textures to amuse and delight your sense of touch.
+ More
Marine Ingredients
BASF develops responsibly, traceably-sourced marine ingredients that harness the power of the ocean for a multitude of beauty formulation needs.
+ More
Adaptogens
Adapt your skincare formulations to help your customers manage the stresses of the modern world.
+ More
Global Beauty
Find a restful, relaxing moment in your routine with the Global Beauty skincare trend.
+ More
When your skin is a sensitive issue
Cool your jets (in a loving way) with products that calm, soothe and protect sensitive skin.
+ More
Men's Care
+ MoreSensitive Skin Formulations

Nourishing No Foam Cleanser - Vintage Charm
+ More
Probiotic Moisture Lock - SPF 15
+ More
Facial Sculpting Cream - Third Act
+ More
Nourishing Caviar Ampoule
+ More
Invigorating Cypress Gel
+ More
Just Right Micellar Oil Cleanser
+ More
FEELtastic Marshmallow Cream
+ More
Whipped Butter Gel
+ More
Cosmopolitan Shower Peel
+ More
Luminous Eye Contour
+ More
Hydro-Balancing Body Lotion
+ More
Happy Baby No Tears Shampoo
+ More
Comforting Chaga Face Treatment
+ More
Urban Protection HydraGel Primer
+ More
City Slicker Detox Serum
+ More
Pollution Defense Daily Moisturizer
+ More
Revitalizing Bi-phase Makeup Remover
+ More
After Sun Souffle
+ More
Honey Luxe Body Wash
+ More
Arctic Glide Aftershave
+ MoreSensitive Skin Products
Stories Related to Comfort

Gentlemen, get ready for the latest grooming trends
Movember is the perfect time for personal care brands to deliver the grooming essentials men need to look and feel their best. Discover this season’s trending formulas for men’s grooming.
+ More
Seeing the Unseen: The Expansion of Beauty for Body
In the ever-evolving world of personal care, today’s definition of beauty is changing with more attention being given to the parts of the body that have been traditionally overlooked. This new trend, what we call "Seeing the Unseen" is redefining the way we perceive beauty and self-care. There is a higher emphasis on well-being and experiencing joy from routines with more emphasis on a holistic approach to body care.
+ More
Skin-mimicking tech adds pollution protection to your skincare lineup
Scientists from BASF Care Creations are certain they can do more. That’s why they came up with Mimiskin, a natural polymer alternative that mimics the skin’s lipid particles to form a protective film. As we know, imitation is the sincerest form of flattery.
+ More
AI enables natural peptide discovery, to unlock your defense against silent aging
What do skincare scientists and artificial intelligence have in common? In this instance, they worked together to develop a naturally sourced ingredient for skin and scalp irritation.
+ MoreTrends Related to Comfort

Superfoods to the rescue
Power up your skin’s defenses with nutritious superfoods-based skincare.
+ More
Feel-good textures for your skin
Skincare chemistry offers a range of unique, unusual and sometimes delicious-looking textures to amuse and delight your sense of touch.
+ More
Global Beauty
Find a restful, relaxing moment in your routine with the Global Beauty skincare trend.
+ MoreFormulations Related to Comfort

Nourishing No Foam Cleanser - Vintage Charm
+ More
Nourishing Caviar Ampoule
+ More
Invigorating Cypress Gel
+ More
Just Right Micellar Oil Cleanser
+ More
FEELtastic Marshmallow Cream
+ More
Whipped Butter Gel
+ More
Cosmopolitan Shower Peel
+ More
Urban Protection HydraGel Primer
+ More
City Slicker Detox Serum
+ More
Pollution Defense Daily Moisturizer
+ More
Revitalizing Bi-phase Makeup Remover
+ More
After Sun Souffle
+ More
Honey Luxe Body Wash
+ More
Arctic Glide Aftershave
+ MoreProducts Related to Comfort
Stories Related to Redness Reduction

Gentlemen, get ready for the latest grooming trends
Movember is the perfect time for personal care brands to deliver the grooming essentials men need to look and feel their best. Discover this season’s trending formulas for men’s grooming.
+ More
Seeing the Unseen: The Expansion of Beauty for Body
In the ever-evolving world of personal care, today’s definition of beauty is changing with more attention being given to the parts of the body that have been traditionally overlooked. This new trend, what we call "Seeing the Unseen" is redefining the way we perceive beauty and self-care. There is a higher emphasis on well-being and experiencing joy from routines with more emphasis on a holistic approach to body care.
+ MoreTrends Related to Redness Reduction

Sexy skincare science and the microbiome
Science rules! Find out how a skincare product can boost your microbiome for beautiful, healthy-looking skin.
+ More
Superfoods to the rescue
Power up your skin’s defenses with nutritious superfoods-based skincare.
+ More
Marine Ingredients
BASF develops responsibly, traceably-sourced marine ingredients that harness the power of the ocean for a multitude of beauty formulation needs.
+ MoreFormulations Related to Redness Reduction

Probiotic Moisture Lock - SPF 15
+ More
Facial Sculpting Cream - Third Act
+ MoreProducts Related to Redness Reduction
Stories Related to Irritation Reduction

Gentlemen, get ready for the latest grooming trends
Movember is the perfect time for personal care brands to deliver the grooming essentials men need to look and feel their best. Discover this season’s trending formulas for men’s grooming.
+ More
Seeing the Unseen: The Expansion of Beauty for Body
In the ever-evolving world of personal care, today’s definition of beauty is changing with more attention being given to the parts of the body that have been traditionally overlooked. This new trend, what we call "Seeing the Unseen" is redefining the way we perceive beauty and self-care. There is a higher emphasis on well-being and experiencing joy from routines with more emphasis on a holistic approach to body care.
+ More
AI enables natural peptide discovery, to unlock your defense against silent aging
What do skincare scientists and artificial intelligence have in common? In this instance, they worked together to develop a naturally sourced ingredient for skin and scalp irritation.
+ More
DIY masks: A natural, customizable, and totally Instagrammable beauty trend
This DIY mask trend is the full package: natural, boosted, bespoke and fun to apply! Discover a mask experience made just for you
+ MoreTrends Related to Irritation Reduction

Sexy skincare science and the microbiome
Science rules! Find out how a skincare product can boost your microbiome for beautiful, healthy-looking skin.
+ More
Superfoods to the rescue
Power up your skin’s defenses with nutritious superfoods-based skincare.
+ More
Marine Ingredients
BASF develops responsibly, traceably-sourced marine ingredients that harness the power of the ocean for a multitude of beauty formulation needs.
+ MoreFormulations Related to Irritation Reduction

Nourishing No Foam Cleanser - Vintage Charm
+ More
Probiotic Moisture Lock - SPF 15
+ More
Facial Sculpting Cream - Third Act
+ More
Nourishing Caviar Ampoule
+ More