Healthy Scalp
Reduces itchiness and other symptoms of dandruff.
Healthy Scalp Stories
AI enables natural peptide discovery, to unlock your defense against silent aging
What do skincare scientists and artificial intelligence have in common? In this instance, they worked together to develop a naturally sourced ingredient for skin and scalp irritation.
+ More
BASF's RAMBUVITAL® nominated for a 2020 Beauty Award by CEW
RAMBUVITAL®, an extract from the rambutan seed, protects hair from pollution, improves its vitality, and increases scalp hydration. In vivo, the scalp was significantly more hydrated within one month (+31% vs placebo) and the hair appeared and felt healthier and shinier.
+ More
Hair care routines for curly, coily, textured locks
Recently, the BASF Care Creations team launched a new concept 'Exclusively HerCare: Tailored Hair Care for Her Curls and Coils.' As part of this concept, we set out to learn more about consumer needs for textured hair and took a deeper dive into a typical textured hair care routine. Here we present two consumers - Brittany and Kristina, who share their weekly steps to maintaining those beautiful curls and coils and an exploration of some new and exciting formulations they use!
+ More
Revive & Reset Your Scalp Microbiome
Many U.S. adults have scalp issues, but personal care products can help by targeting the microbiome
+ More
Clean cleansing is socially responsible — and in high demand
Try five hair and skin cleansing formulations designed for a greener, cleaner beauty routine
+ More
What’s in a label? The curly girl knows
Embrace your hair’s natural texture with a trend designed around the needs of curly, coily and wavy-haired women like you.
+ MoreHealthy Scalp Trends
Sexy skincare science and the microbiome
Science rules! Find out how a skincare product can boost your microbiome for beautiful, healthy-looking skin.
+ More
Love your locks with textured hair care
Embrace your hair’s natural texture with a trend designed around the needs of curly, coily and wavy-haired women like you.
+ More
Global Beauty
Find a restful, relaxing moment in your routine with the Global Beauty skincare trend.
+ MoreHealthy Scalp Formulations
Hair Fortifying Serum
+ More
Anti-Pollution Hair Mask
+ More
Wake Up Curls Deep Conditioning Mask
+ More
Keeping Tabs Hair Cleanser
+ More
Raise the Bar Solid Shampoo
+ More
Fresh Obsessed Dry Shampoo Mist
+ More
Restoring Moisture (+) Conditioning Mask
+ More
Leave it In and Let it Werk Conditioner
+ More
Twist it Out Styling Butter
+ More
SmootHydrate Post Wash Treatment
+ More