Anti-Pollution
Protects against pollution and UV radiations.
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Anti-Pollution Stories
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BASF's RAMBUVITAL® nominated for a 2020 Beauty Award by CEW
RAMBUVITAL®, an extract from the rambutan seed, protects hair from pollution, improves its vitality, and increases scalp hydration. In vivo, the scalp was significantly more hydrated within one month (+31% vs placebo) and the hair appeared and felt healthier and shinier.
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Hair care routines for curly, coily, textured locks
Recently, the BASF Care Creations team launched a new concept 'Exclusively HerCare: Tailored Hair Care for Her Curls and Coils.' As part of this concept, we set out to learn more about consumer needs for textured hair and took a deeper dive into a typical textured hair care routine. Here we present two consumers - Brittany and Kristina, who share their weekly steps to maintaining those beautiful curls and coils and an exploration of some new and exciting formulations they use!
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Revive & Reset Your Scalp Microbiome
Many U.S. adults have scalp issues, but personal care products can help by targeting the microbiome
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Clean cleansing is socially responsible — and in high demand
Try five hair and skin cleansing formulations designed for a greener, cleaner beauty routine
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What’s in a label? The curly girl knows
Embrace your hair’s natural texture with a trend designed around the needs of curly, coily and wavy-haired women like you.
+ MoreAnti-Pollution Trends
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Sexy skincare science and the microbiome
Science rules! Find out how a skincare product can boost your microbiome for beautiful, healthy-looking skin.
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Love your locks with textured hair care
Embrace your hair’s natural texture with a trend designed around the needs of curly, coily and wavy-haired women like you.
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Global Beauty
Find a restful, relaxing moment in your routine with the Global Beauty skincare trend.
+ MoreAnti-Pollution Formulations
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Moisture Restore Argan Conditioner
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Hair Fortifying Serum
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Anti-Pollution Hair Mask
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Cozy Up Hair Mask
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Hot in Hair Thermal + Color Protection Spray
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Fresh Obsessed Dry Shampoo Mist
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Restoring Moisture (+) Conditioning Mask
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Leave it In and Let it Werk Conditioner
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Twist it Out Styling Butter
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