Covid-19 Related Articles and Formulas
The future is now: Expanding beauty to capture the multicultural world we see. At BASF we believe that everyone deserves beauty solutions that are suited to their hair and skin tone and type. Take a look at how you can formulate safe, effective solutions that have been tested with diverse consumers
Science rules! Find out how a skincare product can boost your microbiome for beautiful, healthy-looking skin.
Power up your skin’s defenses with nutritious superfoods-based skincare.
Whatever your age, healthy-looking skin is always a priority. That’s what timeless beauty is all about.
Epigenetic skincare is all about using the science of genetics to repair and protect your skin for a firmer, more youthful look.
Find a restful, relaxing moment in your routine with the Nordic Beauty skincare trend.
Inner wellness shows on the outside, too — a mantra reflected in this 12-part hair and skincare routine inspired by Korean beauty.
Skincare chemistry offers a range of unique, unusual and sometimes delicious-looking textures to amuse and delight your sense of touch.
This DIY mask trend is the full package: natural, boosted, bespoke and fun to apply! Discover a mask experience made just for you.
Smile, beautiful! We have the latest oral care trends to perk up those pearly whites with funky formats, on-the-go breath refreshers and more.
Embrace your hair’s natural texture with a trend designed around the needs of curly, coily and wavy-haired women like you.
It’s time to come clean about what’s in your beauty products. Explore skin and hair care with ethical origins and super-convenient formats.
Hey, sunshine! Keep on the sunny side with UV filters you can trust to shield your skin from UV rays.
Cool your jets (in a loving way) with products that calm, soothe and protect sensitive skin.
When you're as beauty-obsessed as we are, you get a feel for what's all-the-rage and what's passé. Our magazine has the scoop on all the beauty trends, products and benefits that people are buzzing about these days. Give it a read to learn about the personal care topics we've been crushing on lately.
+ MoreScientists from BASF Care Creations are certain they can do more. That’s why they came up with Mimiskin, a natural polymer alternative that mimics the skin’s lipid particles to form a protective film. As we know, imitation is the sincerest form of flattery.
+ MoreWhat’s with all the beards? A study shows that since the COVID-19 pandemic began, 40 percent of men aged 18–64 have grown facial hair. It’s become a new reality of lockdown and work-from-home routines. And while beards are a symbol of low-maintenance life, consumers still want help taking care of their facial hair. Whether you’re rocking a goatee, a mustache or a full-blown forest, it’s important to use the right products for healthy, shiny facial hair. New ingredients for beard care formulations are here to help consumers release their inner lumberjack.
+ MoreConsumers are calling for more personalized skincare that addresses issues unique to melanated skin. That’s a fancy way of saying we need targeted skincare ingredients and claims for Black consumers and all consumers of color. And it’s critical that products and ingredients proclaiming that they are for Black consumers are tested on and with Black consumers to demonstrate safety, efficacy, and acceptability. With all that in mind, let’s talk about formulating for healthy, hydrated and all-around beautiful melanated skin.
+ MoreLet’s take a look at the big topics on everyone’s minds today, how they affect the personal care industry, and how formulators and suppliers can work together to address consumer needs. Learn how COVID-19 brought stronger, simpler skincare!
+ MoreWhat do skincare scientists and artificial intelligence have in common? In this instance, they worked together to develop a naturally sourced ingredient for skin and scalp inflammation.
+ MorePrior to the launch of our product, Moisture & Mattification for Melanated Skin, we wanted to speak with an expert on the Black skincare market. Kimberly Hairston-Hicks is a beauty industry veteran who launched her own skincare line for Black women, Good Beauté, because she knew there were consumer needs that were unmet in the market. We were lucky enough to sit down with Mrs. Hairston-Hicks, to learn about what drove her to start her own skincare brand designed for Black women, how she sees the beauty industry evolving, and what she believes is the future of Black beauty.
+ MoreLet’s take a look at some up-and-coming oral care formats to help you achieve all that goodness.
+ MoreRAMBUVITAL®, an extract from the rambutan seed, protects hair from pollution, improves its vitality, and increases scalp hydration. In vivo, the scalp was significantly more hydrated within one month (+31% vs placebo) and the hair appeared and felt healthier and shinier.
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