Hair Enhancement
Improves hair strength and thickness.

Hair Enhancement Stories

BASF scientists use artificial intelligence to source four natural peptides with soothing benefits for the skin, hair and scalp
What do skincare scientists and artificial intelligence have in common? In this instance, they worked together to develop a naturally sourced ingredient for skin and scalp inflammation.
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BASF's RAMBUVITAL® nominated for a 2020 Beauty Award by CEW
RAMBUVITAL®, an extract from the rambutan seed, protects hair from pollution, improves its vitality, and increases scalp hydration. In vivo, the scalp was significantly more hydrated within one month (+31% vs placebo) and the hair appeared and felt healthier and shinier.
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Hair care routines for curly, coily, textured locks
Recently, the BASF Care Creations team launched a new concept 'Exclusively HerCare: Tailored Hair Care for Her Curls and Coils.' As part of this concept, we set out to learn more about consumer needs for textured hair and took a deeper dive into a typical textured hair care routine. Here we present two consumers - Brittany and Kristina, who share their weekly steps to maintaining those beautiful curls and coils and an exploration of some new and exciting formulations they use!
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Clean cleansing is socially responsible — and in high demand
Try five hair and skin cleansing formulations designed for a greener, cleaner beauty routine
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What’s in a label? The curly girl knows
Embrace your hair’s natural texture with a trend designed around the needs of curly, coily and wavy-haired women like you.
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Hair Enhancement Formulations

Moisture Restore Argan Conditioner
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Skip the ‘poo Co Wash
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Conditioned + Defined Curl Cream
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(S)layed Edge Gel
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Fresh Obsessed Dry Shampoo Mist
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Restoring Moisture (+) Conditioning Mask
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Leave it In and Let it Werk Conditioner
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Twist it Out Styling Butter
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Strengthening Styling Jelly
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Clearly Natural Styling Gel
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Strong and Smooth Styling Gel
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Textured Care Detangling Spray
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Real Repair Solid Shampoo
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